DIGITAL PROJECTS
Conception & Implementation
Why external digital strategy consulting?
Are you still playing digitally on the greenfield and thinking about which channels, goals, tools, investments will be crucial for your company? Digital strategy consulting will help you to formulate the strategies that fit your company strategy!
Or are you already in the middle of the digital marketing jungle and are now looking for a reliable partner to help you review, bundle or professionalize your measures?
Whether you’re just starting out or already in the thick of things, it’s essential that you don’t view digital marketing as a standalone measure of your strategic marketing, but that the two flow and interact with each other.
Digital strategy consulting helps you to neutrally examine your status quo, to find new ways and to set long-term goals. As in any business field, it is essential to set goals in digital marketing, to keep them in focus and to strive for them.
Digital Strategy Consulting at WAVANCE
In WAVANCE’s digital strategy consulting, you will constantly be confronted with the word “conversion”. Why? Because it’s important to me that you implement digital marketing with passion and purpose, just like I do, and don’t consider it a secondary task to find, serve and retain your prospects and future customers online for the long term.
I would be happy to help you understand what realistic goals are, how to implement them, then of course measure them, and professionalize your measures and turn a screw or two.
What does “conversion” mean?
A digital marketeer understands conversion to mean the achievement of defined goals.
On a website, for example, the goal may be to sell products, to ensure that a certain article is read to the end, or that as many readers as possible find their way to the website.
In the context of e-mail marketing, the goal may be that as many readers as possible click on links in the e-mail to obtain further information on the website.
If these defined goals are achieved, a user “converts”, then the goal achieved is understood as a conversion.
Digital strategy consulting
Specifically, the focus of my digital strategy consulting & implementation is on:
- Digital strategy for your “greenfield” – Starter Setup / Status Quo Analysis of your digital landscape.
- Digital strategies in the pharmaceutical industry (RX & OTC)
- Digital strategy for your “very colorful meadow” – Alignment & Re-Focus
- Email Marketing Strategy and Implementation
- Multi-Channel Strategy – “The where, the why and the how”.
- Customer Journey Mapping
- Personas identification & focus on the right audience
- Marketing Automation (Focus: Data & Email)
- CRM measures and tool selection
- Website concepts & implementation
- Digital project coordination with agencies
- Basic SEO checks with leading SEO tools
Together with my partners the offer of digital strategy consulting & implementation expands to:
- Keyword research
- Search Engine Optimization
- Search Engine Advertising
- Digital Advertising
- Ad Server and Programmatic Marketing
- Social Media Marketing
- Digital Advertising Creation
Make an appointment online
You find my offer appealing and would like to have a first non-binding telephone conversation. Please feel free to call me at +43 681 20 80 88 10 or make an online appointment with me directly here. I look forward to hearing from you!